Some of the greatest things come from a singular thought. Great companies have thrived on one product or one concept. Musicians have made names for themselves within one genre. But even the greatest know that having the “right answer” can lead to obsolescence. Essentially, sticking to one product or one style or one concept can be limiting.
Miles Davis explored every pocket of jazz music. As jazz styles expanded and grew with time, from its ragtime origins to free jazz, so did Davis. Companies, from Apple to Kleenex, have worked to grow their mission and purpose through an array of products.
In the same vein, The Scholar seeks to diverge from its original intention to “provide a different perspective on the preppy aesthetic” and evolve with emerging trends from fashion and culture to business and technology. The Scholar aims to guide our constant, and perhaps perpetual effort to define and understand our personal style, taste and interests.
The founder of The Preppy Scholar, Reggie James, shared that he sees his style changing as hints of minimalism and edge begin to intermingle with his original attraction to the preppy style. The Scholar lives out this human truth of discovering new things. We don’t naturally abandon your original style or taste in music or interest, but when we discover, work to understand them, adapt them to existing interests and personalize them. And this is how we continue to search for the answer without finding the right one.